Hardwood Lumber Blog
Insights and perspectives relevant to the hardwood lumber business.
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Of all the species of hardwoods found in the forests of North America, Maple trees are one of the most common. Within all the different…
Your business is growing, and demand is strong. There’s intense pressure to recruit and hire more salespeople. But success can often be a double-edged sword.…
Few things in business are assured, but one truth is absolute: Companies must diligently manage and protect their reputation. In our digital era this top…
If you are a manufacturer of hardwood flooring or possibly a hardwood distributor that supplies a manufacturer, there is no doubt you are most likely…
Acquiring new customers is a top priority for every business. But sometimes, in the hunt for new customers, those who previously purchased a company’s goods…
American Beech, (Fagus grandifolia), is not requested as often as other North American hardwood lumber species like Red Oak, Cherry or Walnut, but should it…
As consumers become more conscious of the origins of the products they are purchasing, it is becoming even important to know where the hardwood lumber…
Marketing for businesses once consisted primarily of boasting about a product or service’s unique features and qualities. Touting these special features or qualities was enough…
Despite its name, Spanish Cedar isn’t from Spain! Spanish Cedar is actually closely related to the Mahogany family (Meliaceae) which includes Genuine Mahogany (Swietenia macrophylla),…
Employee engagement remains a hot topic among employers, even those in the hardwood lumber industry. It’s more important than ever that your workforce stays engaged…
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Red Oak is one of the most widely used and abundant hardwoods in the eastern United States. Prized by many in the production of furniture,…
There was a time not so long ago when employers—alarmed by the rapid increase of social media activity among employees—sought to restrict such activity in…
Recently, I made a visit to Uruguay to see our good friends at Urufor. Urufor has been in operation since 1992 and deals exclusively in…
In the hardwood lumber industry, sales conversations and closing deals can span a considerable amount of time. Deals are negotiated, amended, revised, sometimes re-negotiated all…
