In the hardwood lumber industry, perhaps like many others, customer service is critical to your success. We operate in an industry where seemingly everyone knows…
One of the most abundant hardwood species in North America is poplar, (Liriodendron tulipifera). From what we can tell the demand for this versatile lumber…
Not just us in the hardwood industry, but every business, regardless of industry, relies upon brand awareness to help cut through the clutter, drive sales,…
In some instances recruiting candidates for corporate internship programs can be competitive. Especially for companies like us in the hardwood industry. Many times students are…
Social media, websites, banner ads, tradeshows, email blasts, print advertising etc. How effective were your marketing campaigns in 2022? Even if your company prospered because…
One of the most popular North American hardwood lumber species cut is Hard Maple. It has a large variety of uses including furniture, cabinetry, stair…
In November the Conference of the Parties of the Convention on International Trade in Endangered Species of Wild Fauna and Flora (CITES) passed motions to…
Effective leadership may be the single most important part of any business’s success in the marketplace. For us in the hardwood lumber industry developing leaders…
Most companies today are very focused on providing the very best customer experience they can. Whether that be providing individualized customer service, customized deliveries, or…
How familiar are you with the species African Mahogany? While not as popular as its big brother Sapele, ("entandrophragma cylindricum"), there is still a long…