The imported hardwood lumber market remains steady. In the United States demand seems to be consistent. Buyers still seem to be seeking species such as…
For years we have been talking about the diminishing volumes of North American White ash (Fraxinus Americana) lumber. The impact the Emerald Ash Borer has had…
There’s a lot of talk these days about the value of branding. Of course, having prospective customers come to your business already familiar with what…
Basswood, also known as Tilia Americana, is a popular choice of wood among manufacturers for various reasons. This lightweight, yet strong and flexible wood is…
These days, many employees (and prospective employees) expect employers to provide a workplace environment that’s comfortable, transparent and relatively free of stress. All of these…
In most organizations, employee productivity is a key area of focus. Not only for us in the hardwood lumber industry but in all industries, businesses…
Most business leaders would agree the prime drivers of success revolve around the skills and quality of their workforce. To maximize employee engagement, everyone within…
In the hardwood lumber industry, perhaps like many others, customer service is critical to your success. We operate in an industry where seemingly everyone knows…
One of the most abundant hardwood species in North America is poplar, (Liriodendron tulipifera). From what we can tell the demand for this versatile lumber…
Not just us in the hardwood industry, but every business, regardless of industry, relies upon brand awareness to help cut through the clutter, drive sales,…